Storytelling - From Strategy to Delivery - March AFP Tampa Bay

  • March 15, 2022
  • 11:30 AM - 1:00 PM
  • BRIO ITALIAN GRILLE - INTERNATIONAL PLAZA, 2223 N. West Shore Blvd., Tampa FL 33607


Storytelling - From Strategy to Delivery

Presented by Eileen Sweeney and David Capece


March 15, 2022 AFP Tampa Bay Meeting

Non-profits often have a difficult time in telling their stories.  It can be very costly, not within their small budgets, and may not have access to resources which have the expertise to create videos or other creatives.  With this in mind, Eileen and David will be sharing different strategies on effective story telling.

Meeting Information




11:30 a.m. Registration & Networking

11:45 a.m. Welcome & Lunch Service

Noon Program

AFP Tampa Bay’s highest priority is the health and safety of our members, guests and speakers.  At the current time, the AFP Board of Directors is planning to host the February program in person.  We will continue to monitor the COVID-19 environment and, should we feel it necessary, may offer the program virtually rather than in person.  We appreciate your consideration and understanding as we navigate through these uncertain times.

Program Fee

AFP Member - $30.00

Guest - $40.00

The program fee is the same in-person or virtual. Please indicate when registering your attendance choice for meal planning purposes.

Meal Choices

All lunches will be served with a Caesar Salad - Choose one:

1. Pasta Brio

2. Grilled Salmon Fresca

3. Mezza Grilled Chicken Marsala with Asparagus & Mashed Potatoes

The Pasta Brio can be made as a vegetarian option - add dietary restrictions.

Speaker Bios

David Capece is CEO of CROOW, recently named one of the top 100 startups in the US.  Previously, David was Founder & CEO of Sparxoo, an award winning digital agency and video production company recognized as an INC 5000 company.  Earlier in his career, David was Senior Director of Marketing at ESPN focused on and new media, as well as a Senior Brand Strategist at Interbrand New York.  David has his MBA from Wharton Business School, BA from Johns Hopkins University, and has served as an Adjunct Professor at University of Tampa. 

Eileen Sweeney is CEO and Exec Producer of the Humankind Partnership, a group of Storytellers for Good who work across platforms with companies and non-profits on telling their untold and under-told stories of community impact. Previously, Eileen lead Community Outreach and Fan Engagement for the Tampa Bay Bucs. Prior to that, she held global roles leading Corporate Philanthropy and Employee Volunteering at Google, Motorola, and United Airlines. She has directed over $300M in grants in her 25+ year career and was named AFP-Chicago Corporate Grantmaker of the Year in 2008. Eileen has a Ed. M from Harvard University, where she focused on the intersection of Business and Education, and a BS from Loyola University in New Orleans.  She has held national leadership roles with the Points of Light Foundation, The Conference Board, and US Chamber of Commerce’s Philanthropic Committees. Eileen currently sits on non-profit boards in Tampa and Chicago.  

Meeting Guidelines

AFP Tampa Bay recognizes the importance of personal connection, but your health is our priority. According to the CDC, a fully vaccinated individual may return to many of their activities before the pandemic but still take precautions. Thus, when attending an in-person membership meeting, several protocols remain in place for your safety. Please take a moment to read the guidelines below and confirm on your registration that you agree to comply.
  • Our meetings are mask friendly. Masks are recommended and encouraged to be worn except for when eating or drinking.
  • Hand sanitizer will be provided, and restrooms are located nearby for hand washing.
  • Nametags will be on a table for guests and will be collected after the event and properly sanitized before storage.
  • We trust one another to exercise appropriate behavior when networking. Please be respectful of others comfort level that may differ from yours.
We ask that you not attend if:
  • You have tested positive for COVID-19 in the last 14 days.
  • You have been recently exposed to someone with COVID-19.
  • You are waiting on COVID-19 test results.
  • You feel you may be becoming sick, running a fever, or experiencing any symptoms associated with COVID-19 such as fever, cough, or shortness of breath. See a full list of symptoms here.

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